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Top five: Women rule content marketing!

Sherrilynne Starkie

Also a new blue ‘verified’ badge will start appearing on the profiles of notable public figures. Wayfair, an online homewares retailer, Jurassic World and fashion brand Coach are among the first brands to try it out. Google to provide training to support journalists’ election reporting.

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How to Use Social Proof to Boost Conversions

Sprout Social

According to a Nielsen survey, 82% of Americans say they seek recommendations from friends and family before making a purchase. A report from Minter found 70% of Americans seek out opinions from review sites or independent review sites before making purchases. Number of users or customers. Awards and recognition.