Convince & Convert

APRIL 19, 2014

Omni-Channel Experience With Account Linking Best represented by the Interscope Records case study, this full-blown data mining allows for true 1:1 engagement opportunities across multiple websites, mobile apps, email programs, etc. Interscope Records saw a 900% increase in email open rate using this collection of tactics.

Data 159

Data Vimeo Badge Hubspot 159

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Like last year, if your article is highlighted in this comprehensive post, there’s a badge for you to proudly celebrate this achievement on your site. The 12 Step Social Media Program for Traditional Marketers (HubSpot): Here are a few things agencies looking to replace different pieces of their business with social media can do.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Local/Mobile Search. How Social Media Drives New Business: Six Case Studies (TechCrunch): Businesses definitely will benefit from reading about these creative ideas employed by other businesses to build traction and an online visibility boost. Web Development and Website Strategy. SEO: Strategy. SEO: Information. Link Building.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

AUGUST 16, 2010

Mark Price summarizes a Fast Company case study on how restaurant chain Houlihan’s engaged their best customers through some exclusive social media programs to increase sales and profits, and what other social media marketers can learn from the chain’s experience. Are you reaching your Best Customers through social media?

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

JUNE 6, 2011

Chuck is Director of the Center for Media Research, MediaPost Communications, a NY Times Business best-selling author, CEO of Mobile Future Institute and mobile advocate. He’s brand manager of the Mobile Insider Summit and a frequent speaker nationally on mobile and mobile marketing.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196