Oktopost

SEPTEMBER 4, 2020

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. There’s no mystery why B2B marketers keep flocking to it – it simply works. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . Not so much. Not so much.

B2B 151

B2B LinkedIn Facebook Statistics 151

agora pulse

NOVEMBER 4, 2020

Showing an ad featuring a dog in the Dog Owners subreddit is an excellent choice, as is showing B2B solutions in “small business,” rosacea-friendly makeup in “sensitive skin,” and budgeting software in a subreddit about becoming financially independent. Target your audiences with subreddit ads.

Reddit 115

Reddit CPC CPM Cost 115

ProBlogger

DECEMBER 3, 2012

Seasonality is a good indication of planning times; many B2B advertisers will run tax time promotions, while consumer goods businesses typically spend heavily before major holidays and avoid the summer months. CPM: Cost per thousand impressions served. At a $15 CPM, 100,000 impressions would only generate $1,500.

CPM 41

CPM Proposal Price Press Release 41

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? –yet only 25% of companies offer social business training to their employees. B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs.

Statistics 206

Statistics Social Media B2B Marketing 206

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? –yet only 25% of companies offer social business training to their employees. B2b marketers believe social media is critical to organic search success. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs.

Statistics 200

Statistics Social Media B2B Marketing 200

agora pulse

FEBRUARY 22, 2020

But first, let’s take a look at the latest 2020 marketing budget stats: An average of 2% of all revenue is spent directly on a company’s B2B marketing budget. B2B industry professionals list lack of budget (59%) as their biggest obstacle. From my experience, B2C product sales work well on Instagram, but B2B services less so.

Social Media 175

Social Media UGC Tips CPM 175