Convince & Convert

APRIL 6, 2010

Coming from a communications background, content calendaring (and then on the flip side, tracking metrics back to that content and program calendar) is something I've encountered a lot. Sharing this with my readers, very well laid out! link] Top ? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Brands 145

Brands Content Social Media Consultant 145

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? Roundup of the Top Internet and Social Media Statistics by Awareness Community.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 7, 2011

How to Use Social Media for B2B Marketing by Inc. McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. Is social media making you anti-social?

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

SEPTEMBER 21, 2010

I'm sounding like a physician but in a real sense that's essentially what you're doing to arrive at a proper regimen to ensure social media's contribution to B2B or B2C marketing and ultimately the business' health. RT @jaybaer: Not sure which social media tools to use?

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

APRIL 22, 2010

Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. Brand Communities Take your best customers – the 1% that really give a damn about you – and activate them. link] A must read for marketing executives.

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

Convince & Convert

SEPTEMBER 20, 2010

Was their any distinction in B2C and B2B brands? Was their any distinction in B2C and B2B brands? Thoughtful post via @jaybaer w/ @ExactTarget research [link] RT @JasonFalls #B2B [link] Justin “Customers follow you on Twitter not to be informed, but to be interacted with.&# Well said, and I completely agree.

Social CRM 147

Social CRM Twitter B2B CoTweet 147