article thumbnail

How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Of the 9.8% social ratio.

B2B 154
article thumbnail

How to Use Social Listening to Retain More Customers

Webbiquity SMM

Social listening, and more broadly online brand monitoring, is essential. How to Use Social Listening to Retain More Customers Social media monitoring is no longer just an add-on element in social media marketing , but a must-have process to monitor the pulse of customer preferences. Through social listening.

Sentiment 142
article thumbnail

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

6 Free Social Media Tools for Startups to Build a Strong Social Media Presence by Duct Tape Marketing. It is a fantastic prospecting / sales resource for B2B marketers”). ” 5 Top Brand Monitoring Tools for Marketers by 60 Second Marketer. 16 Social Media Tools The Experts Swear By by Social Fresh.

Review 100