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What Is The Metaverse (and Why Should You Care)?

Hootsuite

The company, a pioneer in social media (in a sense the earliest version of the Metaverse itself) recently went through a major rebrand. Facebook is now Meta, and the company has plans to make significant moves in the Metaverse world in the years to come. It includes everything from virtual social and gaming platforms (e.g.

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Illuvium and the Metaverse #Australia

Laurel Papworth

Kieran Warwick and brothers create Illiuvium with Illuvials battle pets, Illuvitars avatars and virtual worlds in the Metaverse. Metaverse means moving between worlds. It’s just a virtual world or just a virtual game or just an AR if it doesn’t have the traversable part. Synthetix [link].

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Metaverse dangers: How to protect brands from the dark side

Sprout Social

As an emerging technology birthed from science fiction, the future of the metaverse promises some out-of-this world ideas. And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. But the metaverse isn’t a utopia. If you can’t afford it, you can’t participate.

Brands 109
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22 Twitter revenue streams – monetizing tweets

Laurel Papworth

Works for TED… (the online real time TED ). Virtual Real Estate a tough one again if you are not a virtual world like Second Life but how about a special forum for payment. An ongoing service of account managers advising companies wanting to be Dell or Zappos would also be a nice sideline investment.

Twitter 99
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The Metaverse: What it is and why it matters for brands

Sprout Social

Major companies and startups alike are becoming early adopters, collaborating with metaverse companies to create branded activations and more. To put it simply, the metaverse is an all-encompassing term that refers to immersive, hyper-realistic virtual environments where people can interact via personalized avatars.

Brands 107