Authentication Communities Nielsen White Paper 
Convince & Convert
APRIL 26, 2013
Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. This, they hope, keeps it authentic. Holy Social!
Oktopost
JUNE 9, 2020
For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. Employees can carry your company’s message with an authentic voice, which makes them a trustworthy source. Let’s zoom in on these and some other benefits of employee advocacy.
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