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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

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Post Performance Report: Brands transforming social customer care

Sprout Social

Engaging with posts and comments in a way that feels genuine and authentic. Jira by Atlassian: Your new work BFF just entered the chat Jira’s social customer care persona might be described as “your work BFF.” They’re quick to reply to customer mentions with witty comments and affirmative messages.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. Instead, it’s determined by their place in the greater cultural conversation. “I A strategic, social-first brand presence can serve as an entry point into the valuable conversations that are moving the needle for your brand. “The

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. In social media, almost every interaction… …Be it a like, click through or comment – is measurable. Embrace Transparency.

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. In social media, almost every interaction… …Be it a like, click through or comment – is measurable. Embrace Transparency.