Socialized

NOVEMBER 26, 2009

Augmented Reality Applications Will Start to Go Mainstream. Most AR applications in 2009 were quaint curiosities designed to demonstrate the AR concept. A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

MARCH 16, 2010

Growth Is Slowing The true size of the Twitter audience is a bit tricky to pin down because 55% of its users do so via third party and mobile applications. Twitter success requires an understanding of the unique rhythms and cadences of the community, and a give first, get later mentality that is a bit counterintuitive at first.

Social Media 124

Social Media Strategy Foursquare Social CRM 124