Direct Marketing Observations

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It’s Not About Social Anymore

Direct Marketing Observations

Yes there are still lots of nuances to be learnt and still lots of totally unqualified people screwing things up, but that’s in every industry right? Dell in so many words has admitted it and Microsoft with its rollout of its own tablet to compete directly with Apple has validated it. Social media is growing up. We love portability.

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What or Who will Continue to Shape our Social Media World?

Direct Marketing Observations

Apple -Apple continues to set the standard on how we “should&# and do consume our media, though don’t be amazed at their seemingly disinterest in applying branded social tools and functionality to their devices, just be patient. They may be Apple, but they aren’t stupid! Does it have a shelf life though?