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Omnichannel customer experience: exploring seamless customer journeys

Sprout Social

To understand your customers, build buyer personas to represent the attributes of your most engaged audience and collect data on their behavioral patterns, preferences, demographics, and needs. Live chat with a customer service rep Create an online community where customers can ask questions and get help from a company rep or other members.

Loyalty 121
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Why Do Customers Tattoo Themselves with the Brands They Love?

Bill Hartzer

Harley-Davidson , Nike , Playboy, Coca-Cola , VW , and Apple logos have been permanently etched into the skins of customers worldwide. Membership into Social Groups: Brand tattoos help customers bond with others in the same social group who share special interests and common values. By BJ Bueno , guest author. Why do they do it?

Brands 157