The Marketing Blog

OCTOBER 10, 2008

The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. Moneysaver is a service that comes in handy to consumers as its affordable (Just Rs 100 monthly), accessible (Just a sms away), Available (More than 200 outlets where one can buy moneysaver recharge card.)

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Startup Web 2.0 SMS Proposal 109

Convince & Convert

DECEMBER 14, 2015

Bloggers and social media influencers are essentially making them up as they go. This makes it difficult to gauge logistics like pricing and contracts. When it comes to UGC on Instagram, apparel has the most impact on purchases at 6.4x, followed by jewelry at 2.4x, footwear at 1.7x, beauty at 1.6x, and consumer electronics at 1.6x.

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Influencer Social Media UGC Curation 60

Later

AUGUST 28, 2019

But what sets Pinterest apart from other social networks? Pinterest isn’t just a social network — it’s a visual search engine! For online retailers, Product Pins make shopping super easy through Pinterest, as they include real-time pricing, availability, and information on where to buy your product.

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Marketing Curation Analytics Collaboration 65