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Top Five: social networks push new shopping features

Sherrilynne Starkie

Top Five: social networks push new shopping features. This week's top five must-know social media news come from LinkedIn, Instagram, Facebook, Google and Pinterest. Businesses can tag products to lead shoppers to more information (like price and availability) and to actually make a purchase right from the Instagram app.

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How To Succeed As An Online Retailer

BeingOptimist

Do you have dreams of opening an online retail store? Here’s a look at some of the tips and steps you can take that will help to solidify your odds of success as an online retailer in a very competitive industry. Your Pricing Needs to Be Competitive. Now that you’ve decided what to sell, it’s time to think about pricing.

Retail 52
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6 Challenges Brick and Mortar Retailers Need to Master Before 2020

Pixlee

Retail shopping has been permanently changed by internet culture. This combined with the presence of giant ecommerce corporations like Amazon and AliExpress has forced retailers to understand that shopping is no longer a simple errand but rather an experience for consumers. Is this leading to a retail-apocalypse?

Retail 46
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A Guide to Social Media Shopping Behaviors in 2021

Ignite Social Media

Social commerce has significantly evolved over the last few years. increase in retail social commerce sales , a trend that’s expected to continue to grow in the coming years. It’s evident that with the plethora of shoppable features available across social networks, audiences are beginning to take advantage.

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July Social Media Trends

Ignite Social Media

Pinterest’s browsable catalogs put prices front and center. On a quest to become your go-to social network for shopping , Pinterest is adding a new button that says “More from [brand]” under Product Pins. The owner of the group chat can then choose who they want to let join. Interested in knowing more?

Trends 126
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Influicity Introduces YouTube Influencer Marketplace

The Realtime Report

For example, marketers and influencers can waste a great deal of time agreeing on pricing. Influicity attempts to solve this problem by evaluating the performance of each influencer and comparing that to the entire YouTube influencer population to calculate a fair price. Influicity’s pricing ranges from $125-$4,500 a month.

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The role of AI in creating a more human customer experience

Sprout Social

For example, by studying customer data , retailers can anticipate ebbs and flows in footfalls based on location, events or seasons and allocate resources accordingly. For example, alcoholic beverage company Diageo uses AI to get real-time forecasts of customer demand, commodity prices and creditor payments.

Sentiment 104