SXSW 2012 – Social Media’s Maturity Coming Out Party
Jeff Esposito
MARCH 18, 2012
South by Southwest is often called spring break for nerds – a place filled with techies and marketers looking for the next big thing. The atmosphere at the conference was that social media has matured from a cute trend to a part of business as usual. No, not the conference attendees, but rather the social media landscape.
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