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How to optimize your marketing budget: Do more with less

Sprout Social

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Managing social media and other marketing channels in this economy can be challenging. Check out industry reports or consult peers to get an idea of the range you would have to spend.

Marketing 130
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How To Use Customer Insight To Power Your Business

The Realtime Report

Send Out Email Surveys Or Polls. Email surveys have been utilized for market research since the dawn of the internet and remain popular, even as technology offers other more sophisticated forms of collecting customer feedback. The post How To Use Customer Insight To Power Your Business appeared first on The Realtime Report.

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How to develop a content marketing plan

Sprout Social

Instead of creating a post on the spot, you’ll have that content already completed and scheduled, leaving you more time to spend on community engagement. 10 steps to creating an effective content marketing plan. What do you want to achieve with your content marketing? Content manager: who’s managing topics and production?

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The 17 Best Social Media Management Tools

Webbiquity SMM

Publish posts across social networks and accounts; analyze trends and sentiment with analytics; monitor brand mentions; and automatically trigger customer service cases and tech support tickets. Edgar though takes scheduling a step forward by enabling the system to choose what content to share (with your help).”

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This Week in Social Media – 7/31/2013

Social Media Marketing

Despite that, a recent survey shows that 65% of the 261 million active smartphones and tablets in China are Android devices. With the exception of Twitter, French speaking Quebecers are less likely to participate in every social channel , which may be due in part to the lack of French language content on those sites.

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101 Marketing Tools and Technology Tips for 2017

Razor Social

Ideally, you’ll find a tool that allows you to manage all your social accounts from a single dashboard. Agorapulse is an excellent management tool that supports a broad range of platforms with a lot of great functionality, including in-depth analytics, scheduling, and reporting. Web Analytics.

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