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The Mobile Commerce Chicken And Egg Conundrum

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For years, I've been on a "mobile-first" rant. In short: your mobile experience should be better than your desktop experience (think about Instagram , Snapchat , Tinder , Uber and beyond). It also means that your mobile experience should not be a less-than experience from your desktop. The argument against mobile-first.

Mobile 40
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Is your business easy to find for local and mobile searchers.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Is your business easy to find for local and mobile searchers? That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 First an anecdote, then the facts.

Mobile 135
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This Week in Social Media – 7/24/2013

Social Media Marketing

Facebook’s Q2 earnings show mobile growth, U.S. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising. These are those links.

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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Marketers take note, services like TextMyFans allow you to integrate your social media with this increasing trend. Mobile apps aren’t going away – people love their ease of use.

comScore 156
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Four Social Media Game-Changers to be on the Lookout For

ProBlogger

According to a survey of 1000 people by UK internet security firm SecurEnvoy, two-thirds of people are afflicted by “ nomophobia ” – the mortal fear of having no mobile phone. Here are four key trends that your blog or business should consider using to gain a competitive edge: 1. Mobilise . Get Appy . Stalk like a tiger .

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 ” And 37% of buyers have consumed b2b content using a mobile device.