Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. If someone signs up to follow your company on Twitter, when you tweet will that person see it? That depends upon how many other people/brands they are following, and how often they check Twitter. Social media connectivity is digital bumper stickering. Very, very few.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Convince & Convert

MARCH 3, 2010

Codify Listening & Engagement I still maintain that when the dust settles, we’ll all realize that social media is much better for customer retention than for customer acquisition. Help clients tie search success to social media through wise keyword analysis, multi-media optimization and ongoing link acquisition.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

AUGUST 10, 2010

McCann is CEO of Gist , a provider of real-time intelligence on your network of online contacts. We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. It’s in our DNA.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Webbiquity SMM

SEPTEMBER 15, 2010

Social Mention also lets you set up alerts (simiar to Google Alerts) and offers a widget that can be installed on a website or blog to display the real-time buzz about your specified topic. A social media monitoring tool that combines powerful features (e.g., Social Website Analyzer. Twitter) and social content sharing sites.

Tools 188

Tools Social Media Radian6 CoTweet 188

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. it’s difficult to get into much detail.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Viper Chill

JANUARY 4, 2010

When there’s over 20 links to sites like Gmail, Facebook, Digg and Twitter, it’s hard not to be distracted. This first page is my ’social’ area with two social network accounts and my two email accounts (one is below). I’ve been reading your posts avidly since I came across you via Twitter.

Netvibes 73

Netvibes Tweetdeck Google Reader Module 73

Convince & Convert

SEPTEMBER 21, 2010

The Conference Isn’t That Good Whether it was their fourth time or first, every person I spoke to within my social media bubble (and I asked about 50) said the same thing – “I was surprised by how bad some of the sessions were.&# More so than any other event I attend, SXSW is conference roulette.

Social Media 127

Social Media Strategy Conference Eventful 127