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Is Your Social Strategy Proactive or Reactive | Social Media.

Convince & Convert

– [link] (via @jaybaer) #Alterian [link] Doug Braun Is Your Social Media program about asking, or answering? [link] [link] Jodi Mallow Maas Is Your Social Strategy Proactive or Reactive [link] #Business [link] Davio A Pignotti RT @khenderick: Nice Post – Is Your Social Strategy Proactive or Reactive?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? link] Katie Van Domelen I actually haven't used SM2 since it switched from Techrigy to Alterian so I had to call them and ask a few questions to refresh my memory.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

And then there are monitoring tools like Alterian's SM2 that are out of most people's price ranges. There are free and inexpensive tools that do just about the same thing Google Analytics can do, except that GA also shows bounce rate. So, it's not that PR professionals don't think these questions are important.

Questions 160