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Brain Crack, Innovation, Leadership | Bare Feet Blog

Bare Feet Studios

Roxanne Darling June 9, 2010 at 12:23 pm @Jon – Your comments are ones that are often put forward by many smart people. Actually a lot of people make money via using Twitter – Guy Kawasaki and Alltop come to mind immediately. I don’t think “everyone&# is the only valuable market proposition.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. It’s in our DNA.