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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Take your email lists, and use Flowtown to determine who within your customer base has a Facebook account. That’s a good starter list for Mass Influencers. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. link] Christopher Smith Great article.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SocialMention For more comprehensive social media searching, I use SocialMention , which indexes blogs, tweets, message board posts, and a lot more. You probably won’t use it every day, but when you need to print a boarding pass or slide handouts from your iPhone, you’ll be delighted you have this one.