Why Critics of Klout Are Missing the Big Picture
Convince & Convert
SEPTEMBER 11, 2011
The pugilists are plentiful, and appear to be trying to win a merit badge for dismissiveness. Gillin is sharp enough to see the underlying challenge of trying to attach a number to something as amorphous as online influence, and point it out to his readers. “How dare a company try to put a number on influence!
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