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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Here is an example of a clothing retailer who wanted to track influencers for a specific campaign using Brandwatch. Mention provides a really good user interface with a very nice mobile app for monitoring mentions across many platforms. Data is aggregated and presented in a suitable form. Price: From $49 to $349 per month.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Online retailer Newegg isn’t afraid and proudly displays its Facebook reviews for all to see. The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you.

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