Convince & Convert

NOVEMBER 23, 2010

Yet, the behavior of just 641 households are used to calculate the Nielsen ratings that determine the prices for advertising market-wide. Behavior-Based instead of Aggregated Data. Benchmarkable Metrics instead of No Frame of Reference. In Charlotte, North Carolina there are something like 1.7 Then, digital marketing came along.

Metrics 128

Metrics Postrank Klout Marketing 128

Buzz Marketing for Technology

FEBRUARY 9, 2011

I am going to give you a short synopsis of each firm taken directly from the notes I took during my conversations with them and I broke them up into 5 categories: Free monitoring services, Paid monitoring services, Sentiment based analytics, Aggregators of aggregators, and Beyond sentiment analytics firms. ANALYTIC AGGREGATORS.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Convince & Convert

SEPTEMBER 20, 2010

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. Twitter is also where aggregators (e.g. Twitter is also where aggregators (e.g.

Social CRM 148

Social CRM Twitter B2B CoTweet 148