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How AI insights improve decision making

Sprout Social

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.

Sentiment 104
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3 Big Questions for Social in 2014: Celebrating 100 Episodes of Social Pros

Convince & Convert

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Episode 11: Vanessa Sain-Dieguez, Hilton Hotels. Take a page out of Eric’s book and, “Partner with the people who already have the audience aggregated.” Please support them; we couldn’t do it without their help!

Questions 137
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Best Social Media Monitoring Tools

Bill Hartzer

Review Analyst – ReviewAnalyst is a new tool that lets hotels take a proactive approach to user-generated hotel reviews, blogs, videos & images. With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites.

Cymfony 152
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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

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Favorite Social Media Management Tools for Small Business

Convince & Convert

In-depth analysis of your social media marketing program. Cons: It takes a while for them to aggregate content, and not all past content is aggregated. Listening to chatter around physical brands like restaurants, hotels, etc. One-stop-shop for all things related to a digital marketing campaign. Small budgets.

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GoHawaii's A Thousand Reasons to Smile Makes Me Frown, Not Smile.

Bare Feet Studios

The San Francisco Bay Area is home to the Cluetrain Manifesto and the now decade-long march toward transparency in communication and marketing. There is a contest to upload a picture of oneself smiling, for a chance to win four nights hotel in Maui and 80,000 miles on Hawaiian Air. It is also available online for free.

Tourism 40