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2 Twitter Changes Making Life Easier for Big Brands

Convince & Convert

In this bandwidth-challenged-from-a-hotel edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new move to enable direct messages to be sent and received even if both parties are not following one another. Gotta get your St. Patrick’s Day tweets set up now! Are You a Buyer on Twitter?

Twitter 132
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[SOLUTION] Six Tips for Managing Your Social Media Over Holiday Vacations

SocMed Sean

If your business and brand-voice aligns with it, create a fun, holiday-themed campaign. Kimberly Clark is a content marketing specialist in IT & SEO, who helps clients increase their revenues by improving their organic traffic and building powerful campaign through Google Adwords.

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Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field

Viper Chill

One of the things we teach in Marketing Inc is about having a laser-like focus on just focusing in one specific industry and master marketing to that industry (for e.g. becoming THE marketing guy for hotels). But I can’t compete with the guy who is “local” to client with local-shop type campaigns. London Hotel.

SEO 79
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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

” I saw another one recently about Doubletree Hotels, who did something out of the ordinary to delight a kid in a hotel, and KLM Airlines has done this. We’re finding social is leading when you get to a creative idea in a campaign. It’s not a campaign, right? But here’s the thing.

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What’s the Secret to Monetizing Social Media?

ProBlogger

But running an effective social media campaign is all about creating engagement with your audience. Wordstream uses its AdWords Performance Grader application to drive traffic to their site and capture leads. An operator of luxury hotels in California called Joie De Vivre tweets exclusive deals every week to their Twitter.

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Favorite Social Media Management Tools for Small Business

Convince & Convert

Are you evaluating user engagement over time or for a specific campaign? Listening to chatter around physical brands like restaurants, hotels, etc. Pros : Includes SEO tools for campaign research, management, and link monitoring. One-stop-shop for all things related to a digital marketing campaign. Small budgets.

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What Bubba Gump Shrimp Can Teach You About Social Media

Convince & Convert

It kind of gives them a slingshot effect in terms of competing, eventually, with Google AdWords. But that obviously won’t be able to work forever, the same way AdWords has 2, 5, 10, 50 different ads running at a time. We have different hotels, and gaming is also, as I said, very big with our company. Lauren : Yes.