Buzz Marketing for Technology

OCTOBER 5, 2011

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! I presented at Advertising Week and that is the exact topic I wanted to drill into – How to be relevant by using real-time data about your audience!

Quantcast 188

Quantcast Data comScore Microblogging 188

Viper Chill

NOVEMBER 29, 2011

Quantcast Visitor Demographics. I first came across the benefits of this tool when I started advertising on Facebook. Below is Quantcast’s estimation as to which sites people visit after Reddit. The results page also shows you traffic stats over time and, like Quantcast, displays ‘similar’ websites.

Analysis 82

Analysis Quantcast Data StumbleUpon 82

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. How Social Media Affects Content Relevance in Search : Why is social media so important? Breadcrumbs, navigation, and related pages are a great way to start.

Marketing 264

Marketing SEO Case Study Small Business 264

Viper Chill

FEBRUARY 17, 2014

I also received some feedback from Danny Chapman who decided to try some “Viral Nova” style advertising on Facebook. Here’s the fact I see in Quantcast: They’re coming back. All three sites are taking images from one Facebook page and wrapping them in their advertisements. 3 Make Your Headlines Bigger.

Adsense 88

Adsense Sites Examples Quantcast 88