Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). However, many of the tools I mentioned above, Radian 6, Sysomos, etc, have a management/response component included in their workflow model. The main pitfall to avoid is flashy graphics for the sake of flashy graphics.

Social Media 155

Social Media Radian6 Strategy SM2 155

Webbiquity SMM

SEPTEMBER 12, 2011

And of course, there’s the ongoing social media ROI debate : how do I measure this? Can social media ROI really be measured? Megan O’Neill offers helpful tips for increasing exposure of your online videos, including using annotations across videos, creating playlists, and actively participating in the YouTube community.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

AUGUST 10, 2010

Billions and billions of dollars are spent on advertising. Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. JF : Hyper-targeting. How can those dollars be spent more efficiently by matching products to interests? Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Webbiquity SMM

FEBRUARY 13, 2017

Sample review: “One of the downfalls of Instagram for brands is the lack of analytics and ROI of posts. Curalate also has community management capabilities that allow you to discover uncovered conversations about your brand.” 13) Sysomos. ” — Social Media Today. Google Review Count: 170. 14) SharedCount.

Tools 207

Tools Social Media Netvibes Sample 207

Convince & Convert

MARCH 16, 2010

Since then,023% of all Tweets include location data, according to Sysomos. Twitter success requires an understanding of the unique rhythms and cadences of the community, and a give first, get later mentality that is a bit counterintuitive at first. Not an overwhelming participation rate. What’s Happening?

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

JULY 9, 2010

Cheers, Sheldon, community manager for Sysomos [link] Marina Maher Comm. Instead of just handing off a product and hoping the influencers said good things, they went out of their way to make us feel important, and I think that will deffinitly go over well when any of us say anything about the promotion.

Influencer 122

Influencer Ustream Authentication Social CRM 122