Advertising Brands SM2 Social Networking 
Webbiquity SMM
OCTOBER 13, 2010
The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Alterian SM2 Freemium. Social Mention. blogs, microblogging sites, social networks, etc.).
Bill Hartzer
MAY 26, 2010
Since so many people are gathering to share ideas, and concepts through social media, it is important for businesses to monitor how their brand is being handled through the various social media channels. What is needed are powerful methods, and tools to track your brand in the social media paradigm.
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Convince & Convert
SEPTEMBER 21, 2010
• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively?
Webbiquity SMM
SEPTEMBER 12, 2011
Deftly weaving in a dinner analogy to social media, Jeremiah Owyang compares Twitter to shish-kabob (bite-sized morsels of information) that are tasty but need to be supplemented by “steak&# –infographics, Slideshare presentations, blog posts–and topped off with online video for dessert. Social Media and SEO.
Convince & Convert
AUGUST 18, 2010
But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. link] robertwheatley Amen. One caveat though.
Webbiquity SMM
SEPTEMBER 10, 2012
We’ve also expanded the focus of the #Nifty50 this year to include an element of social good—the #Nifty50 Kids project. Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. That will be our top focus for next year.
SocMed Sean
FEBRUARY 3, 2013
17) Your social media strategy should consist of some core elements that should include (but not be limited to): An overall objective, or set of objectives. These should align with your overall company or brand marketing and customer service plan. If someone took the time to write it, respond to it. A measurement plan. A content plan.
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