Convince & Convert

APRIL 1, 2010

I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. Although I don’t post very much at all these days, I still read the threads on Twolvescentral.com (Star Tribune kind of killed the boards) on my iPhone every day. link] Jan_B @jaybaer is on a roll this week!

Social Media 121

Social Media Content Analysis Sports 121

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. It’s entirely possible she is a Mass Influencer.

Social Media 150

Social Media Strategy Influencer Social CRM 150

Convince & Convert

SEPTEMBER 21, 2010

Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# The genius of this plug-in (and the reason it’s named after Seth Godin) is that you can set one message for first-time visitors, and a second message for repeat visitors.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167