Buzz Marketing for Technology

JUNE 27, 2008

advertising. online communities. to give Entrepreneurs and Top Management, Human Resource management, and Commercial and Marketing Directors a look at how to increase efficiency, transparency, employee engagement, and conversational interaction with customers, business partners, and the community at large. Buy the book.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Laurel Papworth

JUNE 16, 2010

Now we can see leaderboards and games played out in social spaces, it’s easier to buy into as a concept. Taking Badges Further: I use incentives to reward influencers in my online communities in three ways: Points for repetitive, ongoing and countable activity. note: today most community software has a spam removal system).

Badge 108

Badge Sharepoint Social Media Foursquare 108

Rebekah Radice

NOVEMBER 1, 2016

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. But up until recently, traditional advertising shied away from sharing those “less than generally accepted opinions.” Embrace Heresy.

Facebook 116

Facebook Marketing Atlassian Analytics 116

Rebekah Radice

NOVEMBER 1, 2016

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. But up until recently, traditional advertising shied away from sharing those “less than generally accepted opinions.” Embrace Heresy.

Facebook 60

Facebook Marketing Atlassian Analytics 60