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Grow Your Wiki

Buzz Marketing for Technology

advertising. Buy the book | Learn More. Buy the book. 21 days of wiki adoption. Barack Obama. better meetings. BlackBerry. boris mann. change management. citizen journalism. Clay Shirky. collaboration. Collaborative Technology. collective action. Using Wiki in Education. Popular Posts. 21 Days of Wiki Adoption.

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. But up until recently, traditional advertising shied away from sharing those “less than generally accepted opinions.” Embrace Heresy.

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Now we can see leaderboards and games played out in social spaces, it’s easier to buy into as a concept. If they weren’t spending it, they weren’t buying which means others couldn’t go up the list. Atlassian Confluence wiki karma. is a bust – Advertising doesn’t work (7). Related posts.

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. But up until recently, traditional advertising shied away from sharing those “less than generally accepted opinions.” Embrace Heresy.