Oktopost

SEPTEMBER 4, 2020

LinkedIn may have a higher concentration of users who will engage with B2B marketing content. To understand where you should be and with what message, you must map out the buyer groups within companies in the industry you’re targeting. In addition, Facebook is by far the more mature advertising network.

B2B 151

B2B LinkedIn Facebook Statistics 151

Twist Image

FEBRUARY 28, 2011

For every person that claims to hate display advertising and for the millions of ad-blocking software downloads that happen annually, there's still a major and brisk business being done in the selling and placement of banner ads. This makes it a lot less interesting for the majority of advertising creative-types to get excited about.

Advertising 109

Advertising CPM Advertising network Training 109

Sprout Social

SEPTEMBER 6, 2018

Facebook advertising costs range widely and are dependent on many factors, including your industry, location and objectives. For example, boosting a post for engagement still creates a subtle Like button that users can click. You’ll only get charged for the post engagement. CPC across all industries.

Cost 110

Cost ROI Advertising CPM 110