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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

It’s a must read for any PR professional moving into or active in this space. Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. BuzzStream is a brilliant new tool that lets you gather contact names and addresses and chart your history of communications with each individual blogger.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Rebecca Kelley , Search Marketing and Social Media Consultant : A social media marketer needs to be an active participant in the social media sphere. Instead, it’s about contributing, bringing something to the picnic, and doing what Radian6 Marcel LeBrun calls “listening at the point of need.&#

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How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

Measurement Audit What part of my social activities do I measure? If you haven’t already, get measurement tools to measure all your social activities. Some tools you can use are Social Mention , Trackur , and PostRank. Social Media marketing is about building relationships and conversations.

Questions 277
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Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

Over the next few months, I received multiple invites to various groups on Facebook and messages imploring me to participate in activities in which I had no interest. All social media etiquette rules were not heeded to. In fact, this policy has been in place for awhile.

Marketing 240