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How to Manage 19 Social Media Channels

Convince & Convert

Dave Murray ‘s 12-person social media team handles content creation, social media management, and social media customer service for Blue Cross Blue Shield of Michigan. Dave is careful to measure the KPI surrounding his social efforts, especially in the context of the larger marketing picture , as well.

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25 most followed brands on Twitter in 2019

Unmetric

Twitter, with over 126 million daily active users , has earned its place as one of the top social media networks. Chanel’s highly engaging campaign was the launch of the brand’s winter/fall collection in 2015 that had an average engagement score of 712. Marc Jacobs’ social media campaigns are highly innovative and engaging.

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