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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. 90% of B2B software companies have Twitter accounts—but more than a third are inactive.

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7 Important Instagram Features Your Brand Should Know

Sprout Social

Since 2014, roughly 18 new Instagram features, updates or changes to the app were released. Push Notifications for Your Favorite Accounts. As a business, you might not be that concerned with getting a notification for your favorite Instagram accounts. Why Notifications Are Good for Business. Manage Your Favorite Filters.

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Social media manager. Brand manager. Director of social and partnerships. His interest and talents in social emerged early. His creative priorities shifted from managing The Traveling Unicorn account to his career when he joined MeUndies. Bob Wolfley has worn many hats: Content creator.

Travel 91
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Should Your Agency Use Emojis in Social Media? Really?

agora pulse

Remember back in 2014 when Taco Bell (or rather, Taco Bell’s marketing agency) decided to lobby Unicode Consortium for a taco emoji to be made available for Android and iOS? Just like our Fortune 500 client, many agencies and brands believe that emojis are only for trendy fashion companies and not serious finance brands.

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Influencer Marketing for Small Business: 7 Steps to Finding the Right Influencers (+ Free Templates!)

Later

Fleur has been a fan of the brand since 2014 and has shared her passion for their fragrances with her followers over the years: . The two fragrances I’ve chosen are divine alone (Wood Sage has been a favourite of mine since it launched in 2014) but also work so well layered together. View this post on Instagram.

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Social Media Engagement is the New Social Media Marketing: How To Do It Well

Buffer Social

— Sainsbury's (@sainsburys) January 10, 2014. — Sainsbury's (@sainsburys) January 10, 2014. — Marty Lawrence (@TeaAndCopy) January 10, 2014. — Marty Lawrence (@TeaAndCopy) January 10, 2014. Better collaboration tools for agencies that manage client accounts.

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How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

A to Z of Bite-Size Twitter Tips For Business Startups by Social Success. ** 5 STARS. Lauren Kaye shares a handful of helpful Twitter engagement tips in this short but smart post, among them engaging like eBay (“As the company with the highest engagement score, eBay’s Twitter feed should be the glowing example for social strategies.

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