Bill Hartzer

DECEMBER 16, 2013

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. However, as well as the obvious efficiencies involved, there are a number of other clear benefits of opting for SMS marketing. The element of surprise. A flexible working structure.

SMS 97

SMS Strategy Wireless Mobile 97

Waxing UnLyrical

DECEMBER 11, 2013

2,938 crore (~$473.8M) by the end of 2014. With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. 2,260 crore (~ $364.5M) and is expected to touch Rs.2,938

comScore 199

comScore Smart Phone SMS Advertising 199

Idaconcpts

JUNE 4, 2014

Branding needs to be universal. In fact, with so much of your competition concentrating on SMS, now is the best time to make sure that your emails (and list) are greater than they have ever been. These are just six of the things that you should be doing to make sure that your digital marketing strategy is up to date with 2014’s trends.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Convince & Convert

APRIL 10, 2015

Consumers expect brands to address their issues immediately through a variety of platforms, including (but not limited to) email, online chats, and social media. If that’s too complex, you can solve the same problem simply: Create an app that allows them to reach a customer service rep immediately via SMS. Calling Customer Service.

Mobile 60

Mobile Strategy Loyalty SMS 60