Social Media Strategery

article thumbnail

How Average Players Use Twitter and a Human Voice to Become Social Media Superstars

Social Media Strategery

Take a look at their Twitter feeds – they talk about partying, drinking, farts, pranks, and the women they go out with. " They are, for better or worse, acting like themselves and talking to their fans on Twitter like they might talk with a group of their friends. — Paul Bissonnette (@BizNasty2point0) February 10, 2012.

article thumbnail

What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. There’s paid media, earned media, owned media, shared media, and something called omni-channel media.