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Will India See a Rise in Digital PR?

Waxing UnLyrical

In July, Outlook Publishing (India) Pvt. For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. 94 crore (~ $15.1M) in FY 2012 to Rs.300 2,260 crore (~ $364.5M) and is expected to touch Rs.2,938 300 crore (~$48.3M) in FY 2013.

comScore 199
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The New Measurement: Shifting from Traditional PR to Growth PR

Waxing UnLyrical

Instead of publishing repetitive press releases and campaigns built on educated hunches, the Growth PR era is fueled by data-driven, iterative storytelling. Vizu was acquired by Nielsen in 2012, where Dan went on to become EVP of Product Leadership for all Marketing Effectiveness products globally.

Nielsen 140
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7 Mobile Marketing Stats That Will Blow Your Mind

Convince & Convert

This poor infrastructure leads to slower and more expensive at-home connections thus providing a real opportunity for smart phones in these markets. As of 2012, 116 million Americans owned smartphones. Chris now serves as CEO of Spread Effect , a leading content marketing and publishing company.

Mobile 167
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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.

B2B 279
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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. Google+ is expected to reach 400 million users by the end of 2012.

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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. Google+ is expected to reach 400 million users by the end of 2012.

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62 Experts Share Their #1 Actionable SEO Technique

Writtent Blog

Build a relationship with them, and leverage this relationship to get content published on their blog and pushed out on their email list and social media channels. I was working on a blog post for myself called “How to build links with your smart phone” and was trying to access my favorite SEO tools, and it was horrible.

SEO 0