Convince & Convert

JANUARY 9, 2012

Dusty (@DustyHunt) January 3, 2012. Sentiment Graph for a Talking Bag. Sentiment may even out in short order. Twitter is a living focus group. The belief that sentiment and social mentions lead directly to commerce is a dangerous assumption, and requires your own verification and testing. Powerful mechanism.

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Convince & Convert

JANUARY 9, 2012

Dusty (@DustyHunt) January 3, 2012. Sentiment Graph for a Talking Bag. Sentiment may even out in short order. Twitter is a living focus group. The belief that sentiment and social mentions lead directly to commerce is a dangerous assumption, and requires your own verification and testing. Powerful mechanism.

Sentiment 88

Sentiment Sysomos Crowdsourcing Visible Technologies 88

Hootsuite

JUNE 28, 2023

Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. The term “dark social” was invented in 2012 by Alexis Madrigal, former editor of The Atlantic. Common examples of dark social are: Private messaging apps (e.g.

HootSuite 120

HootSuite URL Analytics Forums 120