Sherrilynne Starkie

OCTOBER 25, 2012

Research released today by LoyaltyOne and two leading North American academic institutions provides the long-awaited proof that social media interaction between a customer and a brand drives immediate and long-term sales increases. Social media in call centres. ROI in social media. Photo credit: Wikipedia).

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Study Social Media Wikipedia ROI 377

Sherrilynne Starkie

OCTOBER 15, 2018

this is the integraged digital media framework I use with my clients, no matter the challenge. How Canadians use Social Media. Canadians love social media. Almost 38 per cent of Canadians is on Pinterest, an image-based social network. Canadian Media Consumption Trends. per cent since 2011.

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Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

OCTOBER 12, 2018

Google has announced that it’s shutting down its G+ social network because hardly anyone is using it. It’s sad news considering the optimism surrounding its 2011 launch. . — SS. Google is shuttering G+. The recent data breach was the final nail in the coffin.

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Google Film Instagram News 279

Sherrilynne Starkie

AUGUST 20, 2012

Here’s one I wrote in January 2011 that continues to attract readers. It’s based on how I helped one company start its journey into social media by creating a Facebook secret group. The plan was that once we’d gained trust and confidence, we’d look at expanding activity across other social platforms.

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Groups Groups Sports Notification 337

Sherrilynne Starkie

JANUARY 7, 2012

Related posts: Women in social media. Social media boosts campaigns. It’s probably an accurate reflection of users’interests; interesting that there are no major brands mentioned (other than sport). Betty White flogs insurance via YouTube. Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE.

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Trends Twitter Insurance Sports 299