Remove 2011 Remove Examples Remove Loyalty Remove Paid Search
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Forrester: Email and search drive online sales, not social

Dave Fleet

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. As reported by Marketing Pilgrim : Paid search matters most for new customers. What about customer retention, loyalty and advocacy?

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

For example, 93% of marketers use social media for business. 67% of the Inc 500 use Facebook, a decline of 7 percentage points from 2011. 500 companies blogs – but that is up from 2011. Google accounts for 90% of search traffic to b2b websites. But how do marketers and consumers view social media differently?