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Is Twitter Advertising a Threat to PPC?

Convince & Convert

We feel like we’ve cracked the code on a new kind of advertising — advertising that starts out as organic content,” said Dick Costolo , Twitter CEO. Costolo is reporting that Twitter’s initial promoted tweets are being clicked on 5 percent of the time. Early reports on Twitter’s ad model are glowing. “80%

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Corporate Twitter Account Train Wreck! The 3 Types of Self-Destructive Tweets

Convince & Convert

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. (Happy Holidays! This is #3. – Jay).

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Don't burn bridges

Jeff Esposito

There is no question that social media is the hotness for the 2010-2011 fiscal years for companies. After the sale, offer customers ways to keep in touch with the company that they are comfortable with – email, blog, text, Twitter, Facebook, YouTube, etc. The piece was entitled Are you creating social media scorched earth?

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6 Newfangled Social Media Tools Worth Discovering

Convince & Convert

Just in OneForty alone (the unofficial Twitter app store ), there are thousands of add-ons to improve or enhance your tweeting. button to the bookmarks bar of your favorite browser, and then click the link any time you see an element on a Web page you want to grab or share via Twitter, Facebook, etc. Just install the Curate.us

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Evan Williams’ (co-founder, Twitter) keynote was so disastrous that an anecdotally estimated 80% of those in the room left before conclusion. Twitter is so 2008 The buzz about location came largely at the expense of Twitter, as most of the social media brigade updated their Twitter status infrequently, if at all.