Busting Facebook’s Most Widespread Myth
Convince & Convert
MARCH 26, 2013
The real difference between the reach of fans (below) and organic reach is that the latter include views of people that are not fans of the page but have directly accessed your page or seen its content in a widget (for example, a “like box” on your site or blog). Above is an example of a page with 500,000 extremely active fans.
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