Waxing UnLyrical

OCTOBER 24, 2010

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Ari Herzog

OCTOBER 22, 2012

It is gratifying to know over 850,000 people participated in the 9-year-old Movember movement in 2011, raising over $126 million. When I teach the second half of this cause marketing experiment to my Thursday students and share how I intend to reach the larger at-large student population at the college, I expect more will come.

Cause marketing 135

Cause marketing Class Team Course 135

Waxing UnLyrical

OCTOBER 25, 2010

In the non-profit/cause marketing world, most notably pink, and thus breast cancer. Image: Kurtis Garbutt via Flickr, Creative Commons Kim, who runs the Corporate Alliance to End Partner Violence (CAEPV), asked what I thought was a valid question on her blog: where is all the purple? Clearly, I worded the question wrong.

Class 248

Class Avatar Cause marketing Postrank 248

Twist Image

OCTOBER 12, 2017

This has been a tradition since October 2011. It was - without a question - one of the hardest moments in my life. business blog. cause marketing. content marketing. digital marketing. digital marketing agency. digital marketing blog. marketing agency. marketing blog.

Cause marketing 49

Cause marketing Advertising Content Marketing 49

Convince & Convert

JULY 13, 2012

In fact, I wrote a blog post probably 18 months or so on Convince & Convert, about hey, Facebook is going to kill your website. I don’t know if I left a comment on the blog post that you wrote 18 months ago, but I probably would have disagreed with you. I think a lot of it is just a resources, capabilities question.

Banking 113

Banking Mobile Team Social Media 113