Waxing UnLyrical

JANUARY 2, 2011

Why: great reading material for your professional library and/or iPad/Kindle. Five trends all marketers should watch in social media in 2011 , by Matt Rhodes on FreshNetworks. Why: smart stuff mixed with commonsense. My books of the year , from Richard Bailey’s PR Studies. Read All About It! These fine folk did: Jan.

Postrank 124

Postrank Tourism Blogroll Creative Commons 124

Social Media Strategery

AUGUST 18, 2010

I first met Jen at the 2009 PRSA International Conference in San Diego , and was immediately impressed with her enthusiasm and eagerness to learn about the business uses of social media. Community Manager at Radian6 @VargasL [link] Jennifer Dryer I’m glad you appreciate this as a student’s perspective. Lauren Vargas Sr.

Education 135

Education Social Media Gov 2.0 Class 135

Waxing UnLyrical

DECEMBER 9, 2010

We wanted to highlight JHU’s DC-centric location, its array of academic concentrations, and its emphasis on digital communications, so we came up with a storyboard: at various D.C. landmarks, show JHU students holding an iPad displaying a single word describing a key attribute of the JHU program. And of course, it worked.

Video 218

Video Class iPad Film 218

Adam Sherk

JUNE 29, 2010

This led me to David Meerman Scott, who I realized did something similar back in 2007 and then again in 2009 using a different set of terms and a larger range of press release services. There’s also a link to David Meerman Scott’s 2009 update above. David – thanks. And am surprised every time I see it.

Press Release 279

Press Release Marketing Class List 279