Convince & Convert

AUGUST 10, 2010

The reality is that a lot of companies either don't see things that way or just don't have the resources. The reality is that a lot of companies either don't see things that way or just don't have the resources. Customer service? Knowing whether to respond to or ignore negative comments on a blog?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. ericamcclenny Expion [link] EricaMcClenny This article just made me laugh.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

JULY 28, 2010

[link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

SEPTEMBER 21, 2010

SlideShare I upload most of my presentations to SlideShare , and find it to be a valuable resource for growing an audience. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. via @jaybaer [link] Jack Smith Thanks for sharing the resources Jay.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 30, 2010

It seems to me that many can barely muster the resources and dedication to do a good job with even one social media initiative — how can they possibly handle a segmented social media program day in and day out? I would love to hear your thoughts about how companies can address this challenge from a practical standpoint.

Social Media 128

Social Media Strategy Automotive SEO 128