Convince & Convert

MARCH 25, 2010

Events & ROI The Swix team understands that to understand social media’s true impact, you must track over a lengthy period, while simultaneously accounting for external factors that could skew results disproportionately. You’ll be able to easier understand how these events drive social success using Swix.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JUNE 2, 2010

The real genius (or ruin) of Facebook’s Open Graph API is that it makes our interpersonal relationships as available as air (as Charlene Li predicted 18 months ago).

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. The Open Graph API was a giant leap past that. MySpace’s roots in the Southern California music scene gave it real-world credibility that other social networks have never enjoyed – and MySpace is still a major player in the music world. Cutting edge.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

AUGUST 26, 2010

The agency package includes white label reporting capabilities, custom charts, API access, and centralized management of multiple client accounts. It’s not the most full-featured solution available, but for the do it yourself data hounds, it’s a very nice addition to the social listening landscape.

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

JUNE 15, 2010

This is a social address book, and social CRM application at each extreme. It's basically an online address book that automatically scans the web, accesses various social graph apis and builds a social profile of all of your contacts. link] Hugh Macken Jay – Terrific tips.

Social Media 155

Social Media ScoutLabs Company Consultant 155

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Not an overwhelming participation rate. I love Twitter.

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Convince & Convert

SEPTEMBER 23, 2010

The results automatically update in front of your eyes, and watching Kurrently results for a buzz-worthy live event is a breathtaking portrait of our interconnectedness. Gilbert thinks perhaps it will happen, but that the additional complexity of the Facebook API will dampen the explosion somewhat. I checked it out, and tweeted it.

Social Media 165

Social Media Strategy Engineering Social CRM 165