The One When #measurePR Turned Five: Recap
Waxing UnLyrical
FEBRUARY 25, 2015
This was back in 2008-2009, so Shonali did what most of us do when we think about PR measurement. Shonali said that she enjoyed participating in PR chats, particularly when measurement issues were discussed—but noted that there was little being done to curate them. She called Katie Paine. And lo, unto Twitter, a PR chat was born….
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