Net-Savvy Executive

MARCH 15, 2011

Judging from the way people are talking about it, social media analysis is segmenting into at least three subspecialties. In 2007, I asked for opinions on a generic term for social media monitoring, analysis, research, etc. Social media measurement combines aspects of the analytics and intelligence views.

Analysis 75

Analysis Social Media Radian6 Social CRM 75

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. I’m trying to understand how such a great campaign could have a foundation that is so unstable.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MAY 25, 2010

It’s a journey that’s similar to my own when I merged my digital agency (Mighty Interactive) to Off Madison Ave in 2005. will range from 11% (the relatively mature email marketing), to 34% (social media). Digital marketing isn’t about campaigns, it’s about waterfalls. Adjust Staffing and Timelines.

Marketing 123

Marketing Social CRM Conference Social Media 123