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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. I got hooked on the Star Tribune Twolves message board in 2002 and haven't looked back. But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community.

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Why Do Customers Tattoo Themselves with the Brands They Love?

Bill Hartzer

Questions like these can provide you with infinitely more useful information about your customers than demographics, psychographics, or focus groups. He is the author of Cult Branding Workbook (2008), co-author of The Power of Cult Branding (2002), and Why We Talk: The Truth Behind Word-of-Mouth (2007). Post this on Diigo.

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